Paid Search Associate

The Role

Overview The Core Search team sits within our Performance Practice and is responsible for managing and optimising the search engine results for our clients. We manage the strategy, planning, implementation, optimisation, reporting and post campaign analysis for all search activity. We are responsible for the paid search accounts and SEO recommendations for some of Irelands leading brands, ensuring that our collective clients receive the best possible outcomes from their investment in search advertising. The purpose of this role is to support the Search Manager(s) and Senior Search Manager(s) in the day to day running of the Paid Search accounts. Part of the remit is working collaboratively with all our Practices to create and assist in the creation of award-winning campaigns that deliver real results for our clients. This role requires someone who is highly numerate and analytical. Excellent verbal and written communication skills, innovative and creative thinking and quality control of output will also be critical to this role. Responsibilities/ Key Performance Indicators (KPIs) Central to this role is supporting Search Managers and Senior Search Managers as they oversee the running of our clients Search accounts. This includes managing the day-to- day marketing activities for a variety of client campaigns across multiple search engines. These tasks include campaign implementation, optimisation, regular and ad hoc performance reporting including interpretation of data and making recommendations /improvements, budget management, ad copy creation and testing, billing and client communication. Success will be defined at the year-end RADAR client service review in improvement in Paid Search and the impact of Search on the clients business. It will also be defined by positive score and feedback in the individuals yearly 360 Qualtrics report.

Your profile EXPERIENCE

• No previous experience of Search Engine Marketing is required but an interest in PPC, SEO, Digital Media and Media is essential
• Good working knowledge of Microsoft Office suite, particularly Excel and

PowerPoint

• High level of business acumen

PERSON SPECIFICATION

• Be energetic and efficient in approach
• Actively display a passion for the industry, specifically search
• Strong attention to detail
• Show curiosity in learning new things at a fast pace every day
• Excellent interpersonal skills- ability to build strong relationships with

colleagues across Core

• Display the ability to think innovatively
• Understands the importance of upskilling
• Understands and appreciates the benefit of processes
• Be responsive to requests
• Know when to escalate and involve other people

Why us?

• Flexible and hybrid working
• 24/7 access to professional development through LinkedIn Learning along with career progression and mentoring
• The opportunity to work across a huge range of clients within so many different categories from sport, retail, food and drink, to alcohol, insurance, banking and so much more
• 21 days annual leave plus a day off on your birthday, company closure days at Christmas and early finish on bank holiday Fridays
• A company culture that promotes work-life balance
• Family-focused benefits including paid maternity and paternity leave as well as maternity phase back program, fertility treatment supports and paid pregnancy loss leave
• Access to mental health and well-being programs including paid health insurance for you and your dependents under 18
• Professional financial advice; employer contributory pension and life assurance
• Make a difference by joining our D&I, CSR, Green, Social or Great Place to Work committees; youll get an extra days leave for your efforts.
• And lots more …

OUR COMMITMENTS Our industry relies on creativity and innovation - these are skills that are not bound by gender, race, ethnicity, religion, sexual orientation, membership of the Traveller community, marital or family status, disability, age, socio-economic background, or any other attributes. Core is committed to diversity in its workplace and is proud to be an equal opportunity employer. We are also committed to providing reasonable accommodations to all applicants. If you need reasonable accommodation for any reason at any part of the interview process, please contact us and let us know the nature of your request and we will do our best to help. Salary Range

€29,000

About us

Core is Irelands largest marketing communications company with over 400 people working across the key areas of marketing communications - research, data science, strategy, planning, creative development and implementation. We are now a collective of nine practices, working towards a single purpose - to expand the possibilities of what brands can achieve. At Core, we believe that change can move us forward and compel us towards new possibilities. Our wonderful people are at the centre of our success. It is essential that we keep building a high-trust working environment that supports our people and enables them to flourish. There is no magic formula for becoming a great place to work. Instead, it involves working together, through constant change, to match the personal dreams and ambitions of our people with the aspirations of the organisation.

Over the years, we have cemented our position as a great place to work, time and time again. Voted Agency Network of the Year for 2024. This year, we were again voted as one of Irelands Top 10 Best Workplaces by the Great Place to Work Institute for the 16th year consecutively.